Retail & Commerce
Madison Avenue Couture
A commerce portal rebuilt around consignment operations.
Madison Avenue Couture needed Salesforce and its customer portal to support luxury resale workflows across sellers, buyers, item intake, offers, payouts, contracts, shipping, and post-submission communication.
Operating challenge
The business needed a polished portal experience while preserving the operational nuance of consignment: item submission, inspection, offer notes, duplicate-item handling, 120-day consignment reminders, seller payout preferences, return tracking, and buyer-team visibility inside Salesforce.
What Lodestone shaped
- Created key portal pages and reusable components across login, home, item submission, item detail, account, orders, and order detail flows.
- Mapped Salesforce-side case, item, seller, payout, note, status, and notification behaviors into the portal experience.
- Scoped supporting automation and integrations for FedEx shipping labels, digital contracts, document tracking, and Shopify data movement.
Resulting direction
- Sellers gained a clearer self-service path for submitting items, reviewing status, and responding to consignment events.
- Internal teams gained better visibility into item lifecycle, notes, notifications, returns, and consignment-period reporting.
- The roadmap connected customer experience, Salesforce operations, shipping, contracts, and commerce data instead of treating each as a separate workstream.
Profile context
Luxury resale and eCommerce retailer
Digital commerce business serving buyers and sellers in the luxury handbag and accessories market.
Meet the people behind connected delivery.
Explore the leadership and specialist responsibilities that connect business priorities, architecture, and implementation.